On Valentine's Day, Love Lessons From the Greeks (and Churchill)

Posted by on February 15, 2020 7:27 am
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Categories: US Politics

On Valentine’s Day our thoughts turn, naturally, to love. There are many kinds, as the most evocative commercial on Super Bowl Sunday reminded us. Titled “Agape” and created by a Madison Avenue ad agency named Anomaly (actually, its offices are on Broadway), the ad speaks to our better angels.
“The ancient Greeks,” the 60-second spot begins, “had four words for love.” To stirring music and accompanying visuals, the commercial then goes through them:
Philia, “affection that grows from friendship.”
Storge, “the kind you have for a grandparent, or a brother.”
Eros, “the uncontrollable urge to…

Source article: https://www.realclearpolitics.com/articles/2020/02/14/on_valentines_day_love_lessons_from_the_greeks_and_churchill_142401.html